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120 pages • first pub 2017 (editions)
ISBN/UID: 9781629581194
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 13 December 2017
Description
This book argues that 'ethnographic thinking'--the thought processes and patterns ethnographers develop through their practice--offers companies and organizations the cultural insights they need to develop fully-informed strategies. Using real wor...
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120 pages • first pub 2017 (editions)
ISBN/UID: 9781629581194
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 13 December 2017
Description
This book argues that 'ethnographic thinking'--the thought processes and patterns ethnographers develop through their practice--offers companies and organizations the cultural insights they need to develop fully-informed strategies. Using real wor...
Community Reviews
Content Warnings