Beyond the Visual: An Introduction to Researching Multimodal Phenomena by Frank Serafini
Beyond the Visual: An Introduction to Researching Multimodal Phenomena
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Frank Serafini
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Beyond the Visual: An Introduction to Researching Multimodal Phenomena

Frank Serafini

248 pages • missing pub info (editions)

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Conceptualizing visual and multimodal phenomena -- Theoretical foundations of multimodal research -- Iconographical analysis -- Visual discourse analysis -- Visual rhetorical analysis -- Multimodal framing analysis -- Multimodal content analysis -...

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