Take a photo of a barcode or cover
304 pages • first pub 1996 (view editions)
ISBN/UID: 9780060799908
Format: Paperback
Language: English
Publisher: Harperbusiness Essentials
Edition Pub Date: 27 September 2005
Description
Marketing guru Al Ries, co-author of the acclaimed The 22 Immutable Laws of Marketing and Marketing Warfare, uses real company profiles to prove that in today's rapidly evolving business environment, the most successful companies are those that re...
Community Reviews
Content Warnings
304 pages • first pub 1996 (view editions)
ISBN/UID: 9780060799908
Format: Paperback
Language: English
Publisher: Harperbusiness Essentials
Edition Pub Date: 27 September 2005
Description
Marketing guru Al Ries, co-author of the acclaimed The 22 Immutable Laws of Marketing and Marketing Warfare, uses real company profiles to prove that in today's rapidly evolving business environment, the most successful companies are those that re...
Community Reviews
Content Warnings