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496 pages • first pub 1990 (view editions)
ISBN/UID: 9780070610491
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Edition Pub Date: 22 August 1997
Description
In this classic of marketing literature, best-selling author Tom Stanley explains the mindset and buying patterns of wealthy individuals. Stanley shows salespeople how to approach this enormously attractive market, open doors, appeal to the "hot b...
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Content Warnings
496 pages • first pub 1990 (view editions)
ISBN/UID: 9780070610491
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Edition Pub Date: 22 August 1997
Description
In this classic of marketing literature, best-selling author Tom Stanley explains the mindset and buying patterns of wealthy individuals. Stanley shows salespeople how to approach this enormously attractive market, open doors, appeal to the "hot b...
Community Reviews
Content Warnings