Social Selling: Techniques to Influence Buyers and Changemakers by Matt Reynolds, Tim Hughes

Social Selling: Techniques to Influence Buyers and Changemakers

Matt Reynolds, Tim Hughes

208 pages first pub 2016 (editions)

nonfiction informative medium-paced
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For sales professionals looking to thrive in the digital age, Social Selling: Techniques to Influence Buyers and Changemakers by Matt Reynolds and Tim Hughes is a must-read, offering a practical guide to building relationships, establishing trust, and harnessing the power of social networks to reach and influence decision-makers.

Description

The digital landscape has changed buyers' habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process. Social Selling provides a practical, step-by-s...

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