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The cover story the rise in "transmedia" storytelling -- the growing integration of TV and movie storylines with alternate-reality games, mobile internet, even street-corner stunts. We talk to the key players -- including Tim Kring, who unfolded H...
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missing page info
ISBN/UID: None
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Language: English
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Description
The cover story the rise in "transmedia" storytelling -- the growing integration of TV and movie storylines with alternate-reality games, mobile internet, even street-corner stunts. We talk to the key players -- including Tim Kring, who unfolded H...