When Media Are New: Understanding the Dynamics of New Media Adoption and Use by John Carey, Martin Elton

When Media Are New: Understanding the Dynamics of New Media Adoption and Use

New Media World

John Carey, Martin Elton

363 pages • missing pub info (view editions)

nonfiction sociology informative medium-paced
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"John Carey and Martin Elton are among the most skilled and insightful researchers studying the dynamic changes in technology and the impacts on consumer attitudes and behaviors. Their comprehensive and actionable observations make this a must rea...

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