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296 pages • first pub 2015 (view editions)
ISBN/UID: 9781487521820
Format: Paperback
Language: English
Publisher: Rotman-Utp Publishing
Edition Pub Date: 14 July 2017
Description
Most organizations spend much of their effort on the start of the value creation process: namely, creating a strategy, developing new products or services, and analyzing the market. They pay a lot less attention to the end: the crucial "last mile"...
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296 pages • first pub 2015 (view editions)
ISBN/UID: 9781487521820
Format: Paperback
Language: English
Publisher: Rotman-Utp Publishing
Edition Pub Date: 14 July 2017
Description
Most organizations spend much of their effort on the start of the value creation process: namely, creating a strategy, developing new products or services, and analyzing the market. They pay a lot less attention to the end: the crucial "last mile"...
Community Reviews
Content Warnings