Selling the President, 1920: Albert D. Lasker, Advertising, and the Election of Warren G. Harding by John A. Morello

Selling the President, 1920: Albert D. Lasker, Advertising, and the Election of Warren G. Harding

John A. Morello

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nonfiction history politics
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Modern advertising moved into the 20th century borne on many vehicles and distinguished by many techniques, three of the most frequently used being reason why advertising, celebrity endorsements, and pre-emptive claims. Best known for his reason w...

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