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Mass Persuasion: The Social Psychology of a War Bond Drive by Robert K. Merton, Marjorie Fiske Lowenthal
Mass Persuasion: The Social Psychology of a War Bond Drive
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Robert K. Merton, Marjorie Fiske Lowenthal

Mass Persuasion: The Social Psychology of a War Bond Drive

Robert K. Merton, Marjorie Fiske Lowenthal

210 pages • 1971

psychology challenging informative medium-paced
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