Small Is the New Big: And Other Riffs, Rants, and Remarkable Business Ideas by Seth Godin

Small Is the New Big: And Other Riffs, Rants, and Remarkable Business Ideas

Seth Godin with Seth Godin (Narrator)

missing duration info Add in missing duration information • first pub 2006 (editions)

nonfiction business informative medium-paced
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Description

Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better. Then small happened. Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies w...

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