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Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You by Geoffrey G. Parker, Sangeet Paul Choudary, Marshall W. Van Alstyne

Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You

Geoffrey G. Parker, Sangeet Paul Choudary, Marshall W. Van Alstyne

352 pages • first pub 2016 (view editions)

nonfiction business economics technology informative slow-paced
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Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?These cutting-edge businesses are built on platforms: two-sided markets tha...

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