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272 pages • missing pub info (view editions)
ISBN/UID: 9780749479794
Format: Paperback
Language: English
Publisher: Kogan Page
Edition Pub Date: 28 February 2017
Description
Mobile Marketing is a clear, practical guide to harnessing the mobile consumer and tackling the rising challenges of divided user attention across multiple screens at the same time. It demystifies the vast spectrum of tools and techniques now avai...
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272 pages • missing pub info (view editions)
ISBN/UID: 9780749479794
Format: Paperback
Language: English
Publisher: Kogan Page
Edition Pub Date: 28 February 2017
Description
Mobile Marketing is a clear, practical guide to harnessing the mobile consumer and tackling the rising challenges of divided user attention across multiple screens at the same time. It demystifies the vast spectrum of tools and techniques now avai...