Barack, Inc.: Winning Business Lessons of the Obama Campaign by Barry Libert, Rick Faulk

Barack, Inc.: Winning Business Lessons of the Obama Campaign

Barry Libert, Rick Faulk

179 pages first pub 2008 (editions)

nonfiction business politics reflective fast-paced
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What can business leaders learn from Barack Obama's improbable victory? A great deal, says this brief, readable book, which spells out the lessons of the Obama campaign and goes on to illustrate them, citing companies that have used similar techni...

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