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![The Long and the Short of It (International edition): A guide to finance and investment for normally intelligent people who aren't in the industry by John Kay](https://rwszupzmsadbjqghhiwjxwntmpecjm.thestorygraph.com/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCREJmcWdRPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--5e67508e60d324ca21d57211c3f30cdb20b0290d/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Long%20&%20the%20Short%20of%20It-%20A%20Guide%20to%20Finance%20&%20Investment%20for%20Normally%20Intelligent%20People%20Who%20Aren't%20in%20the%20Industry.jpg)
241 pages • first pub 2009 (editions)
ISBN/UID: 9780954809324
Format: Digital
Language: English
Publisher: Profile Books
Publication date: 01 January 2009
Description
This book provides a guide to the complexities of modern finance, both the basics of investment and the sophisticated innovations of the modern financial system. It explains how twice in the last decade - in the new economy bubble and the credit c...
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![The Long and the Short of It (International edition): A guide to finance and investment for normally intelligent people who aren't in the industry by John Kay](https://rwszupzmsadbjqghhiwjxwntmpecjm.thestorygraph.com/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCREJmcWdRPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--5e67508e60d324ca21d57211c3f30cdb20b0290d/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Long%20&%20the%20Short%20of%20It-%20A%20Guide%20to%20Finance%20&%20Investment%20for%20Normally%20Intelligent%20People%20Who%20Aren't%20in%20the%20Industry.jpg)
241 pages • first pub 2009 (editions)
ISBN/UID: 9780954809324
Format: Digital
Language: English
Publisher: Profile Books
Publication date: 01 January 2009
Description
This book provides a guide to the complexities of modern finance, both the basics of investment and the sophisticated innovations of the modern financial system. It explains how twice in the last decade - in the new economy bubble and the credit c...