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221 pages • first pub 2015 (view editions)
ISBN/UID: 9783319203997
Format: Paperback
Language: English
Publisher: Copernicus Books
Edition Pub Date: 27 October 2015
Description
The world's foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.In all walks of life, we constantly make decisions about whether something is worth our money...
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221 pages • first pub 2015 (view editions)
ISBN/UID: 9783319203997
Format: Paperback
Language: English
Publisher: Copernicus Books
Edition Pub Date: 27 October 2015
Description
The world's foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.In all walks of life, we constantly make decisions about whether something is worth our money...