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
275 pages • missing pub info (editions)
ISBN/UID: 9780071597500
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Publication date: 24 October 2008
Description
The international bestseller-now updated for an even bigger, brand-savvy market Self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65...
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
275 pages • missing pub info (editions)
ISBN/UID: 9780071597500
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Publication date: 24 October 2008
Description
The international bestseller-now updated for an even bigger, brand-savvy market Self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65...