Web Marketing Cookbook by James H. Mason, Janice M. King, Paul Knight

Web Marketing Cookbook

James H. Mason, Janice M. King, Paul Knight

410 pages missing pub info (editions)

informative lighthearted medium-paced
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Description

This book is written for marketing professionals who need to deliver promotional materials over the Web, but have not acquired the technical expertise. It shows how to target audiences around the world and includes Web marketing suggestions for t...

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