Stop Selling and Start Leading: How to Make Extraordinary Sales Happen by Barry Z. Posner, Deb Calvert, James M. Kouzes

Stop Selling and Start Leading: How to Make Extraordinary Sales Happen

Barry Z. Posner, Deb Calvert, James M. Kouzes

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nonfiction business informative medium-paced
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Make extraordinary sales happen In the Age of the Customer, sales effectiveness depends mightily on the buyer experience. Despite nearly universal agreement on the need for creating value in every step of the buyer's journey, sellers continue to ...

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