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120 pages • missing pub info (view editions)
ISBN/UID: 9781876938901
Format: Paperback
Language: English
Publisher: Chandos Publishing
Edition Pub Date: 01 June 2006
Description
The title The Other 51 Weeks reflects the authors conviction that the concept of marketing for libraries goes far beyond the single week of promotional displays for Library and Information Week. There are many definitions of marketing but most com...
Community Reviews
Content Warnings
120 pages • missing pub info (view editions)
ISBN/UID: 9781876938901
Format: Paperback
Language: English
Publisher: Chandos Publishing
Edition Pub Date: 01 June 2006
Description
The title The Other 51 Weeks reflects the authors conviction that the concept of marketing for libraries goes far beyond the single week of promotional displays for Library and Information Week. There are many definitions of marketing but most com...
Community Reviews
Content Warnings