Scientific advertising by Claude C. Hopkins, Claude C. Hopkins
Scientific advertising

Claude C. Hopkins, Claude C. Hopkins

Scientific advertising

Claude C. Hopkins, Claude C. Hopkins

missing page info Add in missing page information first pub 1923 (editions)

informative reflective fast-paced
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Description

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedu...

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