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Philip Kotler, Gary Armstrong
missing page info
ISBN/UID: 9780136715108
Format: Hardcover
Language: English
Publisher: Pearson
Edition Pub Date: 15 May 2020
Description
For principles of marketing courses that require a comprehensive text. Learn how to create value through customer connections and engagement In a fast-changing, increasingly digital and social marketplace, it's more vital than ever for marketer...
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—
Philip Kotler, Gary Armstrong
missing page info
ISBN/UID: 9780136715108
Format: Hardcover
Language: English
Publisher: Pearson
Edition Pub Date: 15 May 2020
Description
For principles of marketing courses that require a comprehensive text. Learn how to create value through customer connections and engagement In a fast-changing, increasingly digital and social marketplace, it's more vital than ever for marketer...