Julian Cummins

1 book

Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work by Julian Cummins, Roddy Mullin
Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work
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Julian Cummins, Roddy Mullin

Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work

Julian Cummins, Roddy Mullin

256 pages • first pub 1989 (editions)

informative lighthearted medium-paced