James Mathewson

2 books

Outside-In Marketing: Using Big Data to Guide Your Content Marketing by Mike Moran, James Mathewson

Outside-In Marketing: Using Big Data to Guide Your Content Marketing

IBM Press

Mike Moran, James Mathewson

208 pages • paperback

nonfiction business computer science economics informative medium-paced
Audience, Relevance, and Search: Targeting Web Audiences with Relevant Content by Cynthia Fishel, Frank Donatone, James Mathewson

Audience, Relevance, and Search: Targeting Web Audiences with Relevant Content

Cynthia Fishel, Frank Donatone, James Mathewson

177 pages • 2010

informative medium-paced