Dick R. Wittink

1 book

Building Models for Marketing Decisions by Michel Wedel, Dick R. Wittink, Peter S. H. Leeflang

Building Models for Marketing Decisions

International Series in Quantitative Marketing

Michel Wedel, Dick R. Wittink, Peter S. H. Leeflang

645 pages • missing pub info (editions)

nonfiction business economics mathematics medium-paced